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Hera Gallery began as a not-for-profit women's artist cooperative in 1974,
three years after feminist art scholar Linda Nochlin published her influential essay,
"Why Have There Been No Great Women Artists?" in the January 1971 issue of
Art News magazine. The essay reflected a growing general dissatisfaction
with socially sanctioned discrimination in all areas of the culture on the
basis of race, gender, and sexual orientation at a time when
cooperatively-run galleries for women artists were popping up all over the
country.
Hera Gallery, like ARC and Artemesia in Chicago, Womenhouse in
Los Angeles, and AIR and SOHO 20 in New York City, offered women artists
a supportive alternative space to show their work during an era when it
was often difficult to gain representation by commercial galleries, or
have their work displayed and collected by museums. Of these galleries,
Hera has the distinction of being the only one in a non-urban setting.
During that time of challenging viewpoints and new ideas,
the feminist movement influenced art making in concept, form and process,
including the work of the members of the Hera co-operative. Processes and
materials that had been associated with "women's work," such as quilting
and needlework, invigorated painting and sculpture with a fresh vision
while simultaneously reintroducing narrative content to the austere
minimalism of the seventies.
The lasting effect of the experiments of feminist art on contemporary
art making cannot be underestimated. Boundaries between disciplines are
more fluid than ever before -- witness the many MFA programs across the
country which offer programs of study in "new media" or "new genres."
Installation art is now old hat, and it is acceptable, even expected,
for the artist to use the most unconventional materials possible in
the creation of her work.
The artists of Hera have been producing and presenting
contemporary art locally for thirty years. At Hera we believe that the
equity of feminist values apply to every person, and we welcome both
male and female artists in all stages of their careers.
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